What we believe

What we believe

A proud force for good

B Certified
We believe that all businesses have a fundamental responsibility to protect and enhance the lives of the people who work for them, the societies we serve and the planet we share.

To truly succeed in a fast-moving world, business needs to take a clear and courageous view of what it believes and why it exists – and then place that belief at the very heart of its strategy.

At Contexis, we understand how purposeful thinking can transform large organisations to improve agility, engage humanity and propel growth through innovation. We have made it our mission, with our research partners worldwide, to provide the robust numbers to prove that is so. And to show any organisation how it can be achieved.
Contexis people are out of the ordinary. We have all held senior positions in global corporations and have been CEOs of entrepreneurial businesses. We have spent our careers understanding and transforming human-centric businesses.

We employ our unique skillset through tools that measure and predict human performance and methodologies that challenge beliefs and transform action. Our focus is on building agile cultures, working in three areas of ownership, trust, and context, to turn thought into practical action that cascades change throughout an organisation.

Leadership team

Meet the performance specialists

The Contexis leadership team has over 200 years of collective knowledge of data, culture change and sustainability at the most senior level of global corporate organisations.

  • Glyn Heald Glyn Heald
    Glyn Heald
    Glyn is Chair of Contexis and leads Contexis Impact® consulting and coaching services internationally. Glyn has extensive expertise across the spectrum of leadership strategy and corporate purpose. He held corporate leadership and board roles across Europe before running his own coaching and leadership businesses.
  • John Rosling John Rosling
    John Rosling
    Chief Executive Officer
    John is an entrepreneur and leading thinker on purpose and organisational performance. He leads in the Contexis Insight® business. John held senior roles at Unilever and Diageo before establishing various digital, sustainability and people businesses. He is also an author and a visiting lecturer specialising in entrepreneurship and business performance at Judge, Cranfield, and Henley business schools.
  • Micael Johnstone Micael Johnstone
    Micael Johnstone
    Chief Strategy Officer
    Micael is a leading future of business thinker and connector of people and ideas. He is globally recognised in the purpose, ESG and organisational behaviour arenas. He also co-founded the human-centred business network Wading Herons and was previously head of EY’s world-leading purpose & ESG strategy institute and head of sustainability at DLA Piper.
  • Steve Fuller Steve Fuller
    Steve Fuller
    Chief Technology/Financial Officer
    Steve is an expert in using technology to help organisations understand the story their data is telling them. He revolutionised the technology platforms at Contexis to create our unparalleled data and analytics solutions. Steve has a long track record in corporate technology and planning and financial management. He held leadership roles at Evergreen and Scotts Miracle-Gro.
  • Charlotte Baker Charlotte Baker
    Charlotte Baker
    Head of Engine Room and Delivery
    Charlotte leads the Contexis Engine Room – designing and producing systems and transformational programmes for clients that run like clockwork and are easily scalable. She has the critical role of managing client relationships as well as leveraging knowledge between programmes. She previously held management roles at Bacardi and AG Barr.
Let's partner
  • Activate purpose
  • Transform performance
  • Track change
  • Predict outcomes
Get in touch