It is easy to confuse being #PurposeLed with doing ‘good stuff’. Yes, an organisation’s Purpose is about how they treat people and how they treat the planet, but it also has a clear and coherent commercial reason for being.
@jrosling explains the difference in just over 2 minutes.
A great watch even if you have less than two minutes to spare.
So how do you create this sense of ownership in a large organisation?
@jrosling discusses with @theethword.
1 minute watch
#PurposeLed
In order to iron out all inefficiencies and all risk, businesses have become driven by their processes and their people have become disconnected.
How can a company use Purpose – become more Human – to reconnect their people?
Can purpose be measured may well be the question of the moment. How can we unpick the various factors that impact on company performance? In less than 2 minutes John Rosling explains why we think it can.
Photo by patricia serna on Unsplash
If your #purpose is congruent with the stuff you actually do it can drive business performance.
Lots of CEOs and brave boards have shown great courage in stating what they believe in – but they are not getting traction within their organisation.
How can they link the Why of the organisation to the What and How of the way it behaves.
Two minute watch.
Love is central to every joint human endeavour; war, sport, relationships. Just business that’s weird
